How IKEA use Banner ad and other online media to perform successful digital promotion

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Each brand has its official website, website banner ads and Facebook fan group, why IKEA is especially attractive to consumers? Stunning technology? Or extraordinary, but not the simple idea?

When the global network of people using more and more, businesses are also quick to use internet marketing to provide services, build brands, interact with friends, and to improve performance, expand their market share. Among so many brands of network tools, use head not always been very shrewd in how and consumers draw closer IKEA was one of the best.

Looking back a year, IKEA unique case in the digital marketing? Similarly, the official website, banner ads and community site, IKEA how different? Allow consumers to put it down on the IKEA, not only those people dazzling digital technology. More interesting creative combination of consumer demand, and simple digital tools can also play a cool promotional practices. The following is the “brains” for readers to finishing the global IKEA think wonderful digital creativity. See IKEA how digital technology used in the product, price, channel, and promotional marketing.

One Group’s new promotional tool to expand the brand value

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When agents are actively want to invite consumers to participate in the brand, One Group What new insights? From the the Success Stories Sophie failures, One Group summed up the brand to seize the heart of the new method.

Modern consumers daily contact with thousands of advertising messages, how can in divergent natural smells advertising message, allowing consumers to see at a glance your ad , but also the feeling of eyebrows think the your brand interest point, and take immediate purchase action.

In recent years, the global advertising agency, media agency and network agents in the research, how to make customers marketing communications to consumers who are more involved in the charm. Advertising agency designed the creative thinking processes, so that consumers exposed to advertising great feeling. The media agency designed media contact situations, so that consumers participate in the campaign. Internet marketing agency, specializes in hair interactive games, to allow consumers to experience the brand with charm.

Jewelry brand how to use social media banner to sell while making new fans?

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Conservative style jewelry brand, try to take advantage of social networking sites do marketing, how to do? Customized products how to become a living advertisement, publicity for the brand?

Jewelry brand often gives unattainable, marketing practices do not change much feeling. British jeweler “Pandora Jewelry”, has recently branched out into community marketing, not only leading to a lot of jewelry peers, bold touch with the people, but also to stimulate sales. How is it done?

First, Pandora took the lead in the Facebook “barbarian land”, the creation of a very elegant looking fan page, and the number of fans and 40 million people! Read more successful marketing stories on ONEgroup’s